MACA’s marketing collateral & ad management
Dash has a longstanding relationship with MACA, one of WA’s leading integrated services contractors and mineral processing equipment suppliers. We’ve designed and produced both printed and online materials to support their internal processes and communication to prospects and investor relations.
Recently MACA was looking to capitalise on the momentum picking up again in the mining industry, specifically by recruiting new talent to staff their operations as well as move more mineral processing equipment and machinery. To help achieve these goals, Dash manages ongoing ad campaigns across different self-serve ad platforms.
In addition to designing the website, Dash has created online ad banners, social media background images, and online SEEK ad templates. We also manage the design of many of MACA’s printed marketing materials such as capability statements, pocket brochures, folders, posters and annual reports.
Using a variety of advertising tactics, Dash also helps MACA drive more brand awareness and website traffic.
Using Google AdWords paid search campaigns, we have been able to help generate new equipment sales leads for new and unused mineral processing machinery. Targeted ad banners across the Google Display Network and Facebook are used to build top-of-mind brand awareness and drive qualified job candidate applications.
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